Watch and Accessory Line for a Micro Brand
An automatic and GMT watch programme with matching men's accessories and the presentation packaging to retail them.
- Client
- Core Timepieces
- Service
- Innovation
What we ran
- Watch movement sourcing
- Titanium and exotic materials
- Men's accessories
- Presentation packaging
- Gift-set assembly
How it ran
The challenge
A micro watch brand needs watchmaking tolerances at volumes far below what most movement suppliers will entertain - and the watch is only half the product. Without accessories and packaging built to the same standard, the brand reads cheaper than it is.
Our approach
Sourced against watch tolerances for the automatic and the titanium GMT, holding low MOQs the brand could actually fund.
Extended the same material language into the accessories - exotic leather card holder, cuff links, tie clip and flask.
Produced black and gold presentation packaging so the product arrives at retail ready to sell.
Assembled a carry gift set combining the pieces.
What was delivered
Eight products: the Seven Sins automatic and Fury GMT titanium watches, four accessories, a flask, and the black-and-gold retail packaging.
See everything we make in Innovation
One programme, start to finish - the same way every Atlas project runs.
- 20+
- Years running production and freight
- 70+
- Brands delivered for worldwide
- A-Z
- One partner, concept to customer
- 1st
- US-based Alibaba verified supplier
